BackRack by Magnus Folgerø-Holm, Hanna Zettl and Lucía Valverde

In an increasingly globalized society, how might we create a product with multiple use cases to increase longevity and product value for people lacking space and frequently moving?

BackRack is the outcome of an extensive research which led to the conclusion that seasonal objects are not seen as valuable as objects used all year around. By combining Anorak and Backpack in one single product, it becomes useful in every climate, increasing its value and changing the users perception.