Sustainable behavioural change while shopping

The system is part of a circular economy and replaces single-use packaging, while the accompanying product extends the shelf life of the produce and minimizes food waste in households. Through behavioural theory and innovative solutions, the design allows consumers to change their habits, reuse packaging, and participate in a deposit system that recycles materials into new products. The design adds value by making it easier to shop sustainably and responsibly in everyday life.