Student project

Fit and well-being when building a clothing collection

Designer
Janni Majlund Andersen
Education
Master
Skill
Fashion Design
Focus area
Design for People
Year
2023
Background
Many women struggle to find clothing that fits their body type. This can lead to body shame and low self-esteem.

Fit and well-being when building a clothing collection

But what if instead, the clothing was designed and tailored to reflect individual body measurements and contribute to a balanced self-image? With this goal in mind, the designer has developed a framework to understand and involve the user in the design process, placing increased emphasis on needs such as fit and well-being when building the collection.