Student project

Gender-neutral Hip Hop collection

Designer
Tiia Maria Jaakkola
Education
Master
Subject area
Fashion Design
Focus area
Design for Planet
Year
2023
Collaboration partners
Røde Kors
Background
“I see my future in digital fashion and sustainable fashion design solutions and research work - I want to combine the digital and analog worlds in my work.”

Gender-neutral Hip Hop collection

The inspiration for this gender-neutral graduation collection was found in the 50th anniversary of the Hip Hop genre, combining the style with elements from the suit. The collection is made entirely of denim from unsold, recycled jeans that were torn or otherwise destroyed, acquired from the Red Cross. The digital design tool Clo3D was used in order to minimize material waste and to ensure the potential for later upcycling.

The designer has used the design process to deal with the trauma of an assault, and each outfit in the collection tells a part of the story.